In addition to having your knife performance tuned before it ships, you will received a coupon for complimentary re-sharpening of your knife (a $12-$50 value). That is the District Cutlery difference.
WE Knife Company has earned a reputation for excellence among Chinese knife manufacturers. We love their knives because they are intelligently designed and have excellent geometry. When you combine this with the very best materials and efficient manufacturing, the result is the best performance to price ratio on the market. CIVIVI knives are made with less expensive materials than the WE brand, but still offer excellent performance for the money.